Make things better
An Akimbo workshop for marketers who want to grow
Around the world, more than 8,000 marketers have used this Seminar to make a difference. Entrepreneurs, freelancers, artists, musicians, non-profit leaders, CEOs, teachers and real estate brokers have all found what they were seeking through the magic of this Akimbo workshop, taught by Seth Godin.
Marketing doesn’t have to mean shouting, scamming, and being manipulative. By learning the techniques proven to work in the modern world, you can do marketing that you’re proud of…because it’s ethical, generous, and effective. With these skills, you can stand tall as a smart, modern marketer.
The Marketing Seminar teaches you something you didn’t think you needed to learn, but then, quite suddenly, you’ll wonder how you got along without it. It helps you see what’s possible, connects you with others going in the same direction, and gives you the foundation to do the work you’ve always wanted to do.
You can do marketing you are proud of
This 100-day seminar will teach you, inspire you and connect you to peers who will help you bring your work to a larger and more receptive audience. You’ll discover that you don’t have to hate the marketing you do. In as little as 20 minutes a day, you can learn to make a bigger impact. And with a bonus 100 days and 10 extra videos, gives you 200 days to make the most of your experience.
With videos, personalized exercises and discussion, the Seminar takes 50–100 hours (not including bonus material) to complete.
More than 50 videos, including case studies and Q&A
200+ questions to guide and challenge your thinking about your current work
Exclusive supplemental materials for download
24/7 discussion board for personal feedback
Peer network for discussion and team learning
Long term access—we’ll keep everything up for months and months after the Seminar ends
Access on mobile and desktop
Learn how to:
Tell stories to make change happen
Get clients, gain market share, and serve your audience
Position your service or product so that it is truly outstanding
Clearly see opportunities to create value in the marketplace
Develop worthwhile products and services your audience will talk about
Communicate in ways that resonate and spread
Save money, save time, and grow your tribe
Understand the massive shifts from old marketing (advertising and interruption) to the world we live in today
Two ways to engage:
You can enroll in the Marketing Seminar today, getting our best price and join in the community discussion immediately.
If you prefer to experience the Seminar solo, without the discussions and questions, there’s a self-paced Udemy course available now.
More customized than a book, safer than real-world testing, and proven to work
Your projects. Your questions. Your problems.
Most courses on marketing don’t talk about your projects. Most books on marketing don’t examine the details of your problems. Most webinars don’t answer your follow-up questions. And there isn’t a consultant in the world who can read your mind to help you through your confusion.
The result? You haven’t made the change that you hope to create. Maybe it’s time to try a different approach.
The Marketing Seminar is a better way forward that’s proven to work. Over the last six sessions, the Seminar has transformed thousands of careers, from entrepreneurs with no marketing experience to directors in established organizations.
With more than 50 videos taught by Seth Godin released over 100 days, you will learn the basic skills for successful modern marketing. Plus a bonus 100 days and 10 extra videos gives you the ability to make the most of your experience. But more importantly, the videos are paired with 200+ questions designed to guide you to new insights and strategies for your immediate work—no matter where you are in your career. All questions and answers are shared on the discussion boards—a confidential space to discuss and test out ideas with professional peers around the world, available 24/7.
The cost of hiding your voice
The best way to learn marketing is in context—by doing it, by talking about the specifics of a case. It’s possible that you haven’t found the key to making a bigger impact because there hasn’t been a learning space for you to share the particulars of your problem.
It’s also possible that you don’t feel ready to talk. I’m not ready, I’m not sure, I need to learn more before I can contribute… The problem is that no one can help you move forward until you speak up. It’s time to stop hiding.
The cost of hiding and waiting is clear. Graduates of The Marketing Seminar have already begun to see the real world transformation in their work. By thinking through the questions accompanying each video, asking questions, discussing with others, Seminar participants have found insights that have unlocked their hardest challenges and have opened doors to fresh opportunities. With the new skills and ideas, they feel prepared to lead lasting change in their companies, organizations, and communities—in ways that are ethical and effective.This content is for members only.